Herbiary

Herbiary serves the Asheville and Philadelphia area with their neighborhood herb shops with products sourced from nearby farmers and makers.

The goal of the project was to have a collection of herbal goodies that could fill someone's kitchen cabinet with their very own apothecary—all from Herbiary. In just one month, Blades Creative Design Studio helped Herbiary design over 150+ product labels.

 
 

The Process

Designing a suite of 150 labels of various sizes started with extending the logo system and creating simplified alternatives to fit the 17+ container shapes.

From there, we began designing the labels themselves. Creating a category system using color and working with wholesalers to understand FDA requirements.

 
 

Product Photography: Abraham Rowe Photography

 

 

It’s rare to find creative paired with communicative, collaborative, and timely, but Blades Creative ticks all the boxes.
— Maia Toll, Herbiary
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